As a spray tan business owner, you want to make sure that people can find your business when they search for spray tan services in your area. One way to do this is by using structured data, which is a way of organizing information about your business in a standardized format that search engines like Google can easily understand.

Structured data can include things like your business name, address, phone number, hours of operation, and other important details. By using a format called JSON-LD, you can make sure that this information is structured in a way that search engines can easily read and display in search results.

For example, let's say someone searches for "spray tan services near me" on Google. By using JSON-LD to provide structured data about your business, you can make sure that your business name, address, phone number, and hours of operation are displayed prominently in the search results, making it easier for potential customers to find your business and make an appointment.

By providing accurate and structured information about your spray tan business using JSON-LD, you can improve your online visibility, search engine rankings, and provide a better user experience for your customers. Ultimately, this can help you attract more customers and grow your business.

Unfortunately the JSON-LD format is a bit technical, so you will likely need some expert assistance in creating a script for your business. Replacing the values in the following script with values unique to your business may produce a valid script. It can be checked at https://validator.schema.org/

JSON-LD code can be placed in the head section of a web page, usually within the script tags. You will likely want to include it in your home page. Here's an example of how you can add JSON-LD code to a web page:

JSON-LD Schema -- An Example for a fictitious spray tan salon: "Your Dream Salon"

{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "YourDreamSalon",
  "description": "YourDreamSalon is a full-service salon that specializes in spray tanning, providing a range of tanning services for clients.",
  "url": "https://www.yourdreamsalon.com",
  "telephone": "+1-555-555-5555",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "789 Maple Street",
    "addressLocality": "Anytown",
    "addressRegion": "CA",
    "postalCode": "12345",
    "addressCountry": "US"
  },
  "openingHours": [
    "Mo-Fr 09:00-18:00",
    "Sa 09:00-16:00"
  ],
  "priceRange": "$$",
  "paymentAccepted": [
    "Cash",
    "Credit Card"
  ],
  "image": "https://www.yourdreamsalon.com/images/logo.jpg",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": "37.5678",
    "longitude": "-122.1234"
  },
  "sameAs": [
    "https://www.facebook.com/yourdreamsalon",
    "https://twitter.com/yourdreamsalon",
    "https://www.instagram.com/yourdreamsalon"
  ]
}